Amara Bell Consulting

Amara’s expertise spans from global marketing campaigns at multinational corporations to launching seed stage companies. 

She can fully scope and lead projects as described below, or be a supplement to your team or project by selecting services á la carte. Amara has a variety of toolkits, workshops, and processes that can be leveraged to set you and your team up for success.

Early Stage Startup Services

  • Bring an idea, product, or feature to life

    • Customer problem & opportunity identification

    • Opportunity sizing & understanding total addressable market (TAM)

    • Lean startup based phased plan creation

    • Product management

    • Project timeline & milestone development and tracking

  • Advising for creating a business

    • Early support & identification of needs

    • Lessons learned & proactive advising

    • Logistics & process creation

  • Go to market & marketing plan creation

  • Lifecycle planning & management

Marketing services

  • Marketing Strategy Development

  • Marketing Campaign Creation, GTM, and Campaign Management

  • Marketing Project Scoping & Plan Creation

  • Partnership Scoping & Structuring

  • Website Audit, Positioning, and Redesign

  • Email Marketing and Automation

  • SMS Marketing

    • Includes overview of legal landscape, best practices, and case studies

  • Influencer/Ambassador Marketing

  • RFP Process Creation and Management

Of the project types above, Amara can tailor a plan to your specific needs that could include any of the following frameworks or approaches:

  • Workshop & brainstorm facilitation

  • Brand, channel, program, or campaign positioning

    • Competitive audit & findings report

    • Audience identification

    • Implementable recommendations

    • Creative briefing and/or working with creative teams to execute

    • Analytics setup & ongoing reporting

  • Goal, Objective, Strategy, Tactic (GOST) framework overview & implementation

    • Brainstorm session facilitation

    • Plan finalization working session

    • Plan output deck

    • Project plan & timeline creation

    • Budget creation & tracking

    • Project management

  • Marketing channel/program/campaign management

    • Launch planning & support

    • Strategic approach

    • Audience analysis

    • Goals alignment

    • RFP, requirements documentation, and/or support if new service provider needed

    • Customer profile data selection & alignment

    • Strategic planning & management

    • Project management

    • Analytics setup & ongoing reporting

  • Optimizing existing channel/program/campaign

  • A/B testing plan creation

  • Competitive audit & findings report

For a complimentary consultation, to scope your next project, or to say hello fill out the form below or reach out: amara.m.bell{at}gmail.com

Interested in more information?